Promoting healthy lifestyles, one partnership at a time

From the UAE Football Association to UAE Team Emirates and UAE Team ADQ, we are proud to support our national sporting teams – at home in Abu Dhabi and around the world.
01 /05

National Basketball Association (NBA)

Pyramids Football Club (PFC)

UAE Football Association

UAE Team Emirates

UAE Team ADQ

Our vision to inspire and empower the community is amplified through our multi-year collaboration with the NBA, engaging fans and youth basketball players in Abu Dhabi and the nation. We aim to promote greater involvement in sports and foster a sense of unity and belonging in the community, as we encourage everyone to champion healthy lifestyles.

02 /05

National Basketball Association (NBA)

Pyramids Football Club (PFC)

UAE Football Association

UAE Team Emirates

UAE Team ADQ

We are pleased to announce our multi-year sponsorship agreement with Egypt's Pyramids Football Club, an Egyptian Premiere League professional sports club, with the aim of positively impacting local communities and emphasizing our commitment to nurturing a healthy lifestyle through sports.

03 /05

National Basketball Association (NBA)

Pyramids Football Club (PFC)

UAE Football Association

UAE Team Emirates

UAE Team ADQ

As part of our partnership with the UAE Football Association (UAE FA), we are excited to be the official sponsor of the UAE’s national football teams, the President’s Cup and the UAE First and Second Division Leagues.

04 /05

National Basketball Association (NBA)

Pyramids Football Club (PFC)

UAE Football Association

UAE Team Emirates

UAE Team ADQ

Having partnered with the UAE’s first world tour professional cycling team in 2020, we are immensely proud of everything the team has achieved and commend them for their historic win of the UAE Tour and Tour De France, for two consecutive years.

05 /05

National Basketball Association (NBA)

Pyramids Football Club (PFC)

UAE Football Association

UAE Team Emirates

UAE Team ADQ

We are honored to take a leadership role as the title partner of UAE Team ADQ, the first official women’s cycling team in the region. This partnership promotes women in sports and cycling and aims to empower the next generation of female athletes representing the UAE on the global stage.

Promoting a healthy and active lifestyle

Our sports sponsorships bring our employees and the wider ADQ community together in various sporting activities and events to cheer on our national teams and encourage a healthy and active lifestyle.

ADQ Football Tournament

Our inaugural football tournament, hosted during Ramadan 2022, gathered more than 500 players across 32 teams from ADQ and its portfolio companies to participate in 63 matches.

As part of our commitment to fostering collaboration, inclusion and tolerance in society, participants from the ADQ football team played alongside UAE FA and the Special Olympics UAE football team during the final match. Contributions and merchandising proceeds went to the Zayed Higher Organization for People of Determination ahead of Zayed Humanitarian Day.

Our community

Ride along with UAE Team ADQ

We hosted a community event together with UAE Team ADQ for cycling enthusiasts and aspiring female athletes to ride along with the women’s professional cycling team.